Hy-Vee named as title sponsor for World of Outlaws race at Jacksonville (Ill.)

Hy-Vee named as title sponsor for World of Outlaws race at Jacksonville (Ill.)
Graham Rahal enjoys the Tim Mcgraw concert. Photo Courtesy Penske Entertainment: Joe Skibinski

Hy-Vee is continuing to invest in motorsports, and made its next move with Jacksonville Speedway and the World of Outlaws Sprint Car Series.

The company will be the title sponsor of the tour’s May 1 race at the Illinois track, tabbed as the World of Outlaws Hy-Vee Perks 40.

Hy-Vee has seen an amount of success since it first presented its IndyCar doubleheader weekend at Iowa Speedway in 2022 and has continued to re-invest in other forms of motorsports.

The company has taken another step in 2024, adding the NASCAR Xfinity Series Hy-Vee Perks 250 at Iowa, along with sponsorship of the IndyCar weekends at Iowa and Milwaukee during the season as well.

Fans can watch the Hy-Vee Perks 40 at Jacksonville Speedway, as well as every other World of Outlaws race live on DirtVision.com.